Press Kit
Everything journalists and partners need to cover TokenCapStack—overview, founder bios, brand assets, and media contact.
About TokenCapStack
TokenCapStack is a blockchain-powered cap table management platform built for the 33 million private companies in the United States still relying on spreadsheets. Founded by Wall Street veteran Douglas Borthwick—who led the world’s first SEC-registered security token IPO—alongside blockchain technologist Mike Berson and investor Ali Davoudi, TokenCapStack tokenizes company equity on-chain, delivering immutable ownership records, real-time transparency, and automated compliance at a fraction of the cost of legacy providers. At $200 per year, the platform offers approximately 90% savings compared to Carta, AngelList, and Pulley.
The above paragraph may be used verbatim in press coverage.
$200/yr
All-inclusive pricing
33M+
Private U.S. companies underserved
~90%
Savings vs. Carta & peers
Co-Founders
Douglas Borthwick
CEO & Co-Founder
30+ years Wall Street experience. Carnegie Mellon University. Yale School of Management. Led the world’s first SEC-registered security token IPO. CEO and creator of The Insumer Model™. Published author of 5 books on blockchain and tokenization. Co-host of Old Men, New Money podcast.
“Every private company will have a tokenized cap table within the next decade. We’re making sure they don’t have to wait—or pay a fortune—to get there.”insumermodel.com →
Mike Berson
CTO & Co-Founder
CEO of Chainstarters. A decade building at the intersection of blockchain, real assets, and intelligent financial systems. Pace University Lubin School of Business.
“We built TokenCapStack so that blockchain-grade infrastructure isn’t a luxury reserved for Fortune 500 companies. Any founder can have it for $200 a year.”
Ali Davoudi
Co-Founder & Investor
Carnegie Mellon University. University of Houston JD/MBA. Co-host of Old Men, New Money podcast.
“Tokenized equity turns passive shareholders into active stakeholders. That shift changes everything—for founders, investors, and customers alike.”
Brand Assets
Logo
TokenCapStackTokenCapStackUse the dark background version whenever possible. Always include the “Cap” highlight in green (#00D4AA). Download: Full-resolution PNG
Brand Colors
Primary Blue
#0066FF
Blockchain Black
#0A1628
Cap Green
#00D4AA
Insumer Gold
#D4AF37